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Pinpoint YOUR Uniqueness

Chapter 1.Your Onlyness

“Each of us is standing in a spot that no one else occupies. That unique point of view is born of our accumulated experience, perspective, and vision. Some of those experiences are not as “perfect” as we might want, but even those experiences are a source for what you create.”


Nilofer Merchant, TEDX Houston, 2012”Everybody is a genius.

“Everybody is a genius.

But if you judge a fish by its ability to climb a tree, it will live its whole life believing that it is stupid.”

Albert Einstein

Coaching, healing, therapy, consultancy – they are all person-centred professions.

We’re not selling washing powder – we’re selling hope, change, freedom, health, wellness, _____________ (insert your own favourite here!)

There are as many different styles of coaches and healers as there are people.

The clients will be drawn to you if you allow them to be.

Think of it like lighting a flame to illuminate everything you personally have to offer and then letting the right clients find you.

No convincing. No cajoling. Sounds great – right?


But the first step in doing that is knowing what you’re illuminating. Who are YOU as  a person, a professional?

Identifying what makes you unique and then showing that to potential clients is essential.

This section is all about getting you really clear on where your personal genius lies. What Nelofer Merchant calls your Onlyness – the experiences, knowledge, opinions, values, passions, skills and qualities that exist in a combination that is totally unique to you. No one in the world possesses them in just that combination.

Nilofer Merchant’s explains the concept of Onlyness far better than I can in this video (She’s also written a book – which is well worth a read.) 

Being able to express that onlyness isn’t about arrogance. It doesn’t require you to be obnoxious and in people’s faces. It’s about unveiling your light so that the right people can see it.

Understanding yourself in this way isn’t about being arrogant. Far from it – it’s about knowing what you’re good at so that you can play to your strengths and be clear on where you want to put your energies in the future.